FRISCO, TX, (DATE) – The Texas Legends remain the first and only team in professional sports to wear a different jersey every home game. The 24 jerseys represent 24 different charities or causes and sponsors.
“The charity jerseys are our most well-known and loved tradition both with our staff and the community,” said Legends President Malcolm Farmer. “We enjoy using our platform to celebrate 24 different worth causes, and we have fun getting creative with the nights. Our staff gets to build relationships with the charities and sponsors and find innovative ways to get the fans involved, to draw attention to the cause, and to create new marketing opportunities for all.”
This will be the eleventh season of the Legends hosting 24 charity jersey nights, never wearing their home jerseys. The charity jersey night includes social media and marketing elements leading up to and during the game, and the entire night revolves around the charity and sponsor to capture fans’ attention and engage them. Players all wear a uniquely designed uniform for the night that incorporates the charity and sponsors’ logos and color schemes, and everything from the gameday programs to the on-court entitlements can be themed out.
The full list of charities and sponsors by game date is below.
|Game Date||Charity Jersey Night|
|Nov. 10||Thrivent Presents Lovepacs Night|
|Nov. 11||Kroger’s Zero Hunger, Zero Waste Night|
|Nov. 24||Sons of the Flag Night, Presented by Inspect IR|
|Nov. 25||Choctaw Foundation Night|
|Dec. 2||All Abilities Night Featuring The Beautiful Lives Project|
|Dec. 9||Winter Wonderland Presented by InTouch Credit Union Benefiting Toys for Tots|
|Dec. 10||NeuroDiscovery Center of North Texas Night|
|Dec. 30||NewPort Healthcare’s Mental Health Night benefiting the Grant Halliburton Foundation|
|Jan. 6||HBCU Night Presented by Urban Edge Network|
|Jan. 15||Celebration of MLK Jr. Presented by Thrivent Featuring Paul Quinn College|
|Jan. 17||Girl Scouts of North Texas Night Presented by Zeno|
|Jan. 19||The Salvation Army Night Presented by 4Imprint|
|Jan. 20||ManeGait Night Presented by New York Life|
|Jan. 26||Bill Keaton Scholarship Night Presented by Baylor Scott & White – Frisco|
|Jan. 27||Celebrating Our Heroes in Military Night, Presented by Swypit|
|Feb. 23||Coserv Foundation Night Benefiting Seven Local Service Agencies|
|Feb. 24||Fight Cancer Night Driven by Kia, Benefiting American Cancer Society|
|Feb. 27||Wipe Out Opioids Night Presented by DisposeRx|
|Feb. 28||Central Kia Presents Boys & Girls Clubs of Collin County Night|
|Mar. 2||MVPup Night Benefiting Dallas Pets Alive!|
|Mar. 18||Total Care Foundation Night|
|Mar. 23||Heart Health Night|
|Mar. 24||Literacy Night Presented by Whitley Penn, Benefiting Pop-Up Books|
|Mar. 30||Heroes For Children Night Presented by UnitedHealthcare|
For tickets or further information on any of the jersey nights call 214-469-0822 or email firstname.lastname@example.org.